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Storygize Brand Refresh

Project: Brand Video, Website Redesign
Role: Art Direction, Designer, Project Manager
Storygize is an ad tech company who helps brands launch high performing ad campaigns. I’ve been a part of developing the visual identity since 2016, from designing the website, internal + client facing collateral, and content for email marketing campaigns. In 2021, the company expanded from being a native-first specialist to include omni-channel solutions for brands. This expansion called for a brand refresh, website redesign and sizzle reel to announce this new position in market.  

For a portion of this season, I worked independently on this project to conceptualize the new brand identity, map the redesign of website and execute all design elements; I storyboarded the sizzle reel, assisted in copywriting, and oversaw the video and audio teams. 










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